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SBS204 Small Business Marketing And Advertising 2 Credits
Introduction to marketing and advertising strategies and methods including business image, target market analysis, and customer buying behavior profile. Analysis and selection of advertising/business promotion methods and timing. Methods of deciding product and market segment focus included. Design of an individual marketing and advertising/promotion plan. Prerequisites: None.
Class Location Delivery Dates Days Times Instructor Availability
28045
Dobson Campus
Internet
Lecture
Open Entry / Open Exit
01/13/2020 - 03/06/2020

Spring

Elise Alva

Open

7 of 25
Seats Available

Notes: Class 28045 Online classes are conducted exclusively via the Internet. Before enrolling in their first online class at MCC, students need to view the online orientation and complete the readiness survey on www.mesacc.edu/elearning/get-started for additional information. Students may contact instructor at: elise.alva@mesacc.edu
Class 28045 Students will have 8 weeks from their start date to complete the class. OEE students may work at the open labs at Southern & Dobson and Red Mountain. OEE students must have the appropriate software to complete assignments at home and in the labs. Go to www.mesacc.edu/elearning for additional information.