A paradox that arises from a naïve understanding of the Hedonistic moral principle which states:
“One should always seek to achieve the maximum amount of pleasure.” If pleasure is the good at
which human action aims, and if we should always seek to achieve the
the greatest good, then we should always seek to achieve the greatest pleasure.
The paradox occurs when we realize that desiring and achieving pleasure are often in conflict:
the more we attempt to achieve pleasure, the more difficult it becomes to achieve.
The standard resolution to the paradox is to avoid the desire, and therefore the striving, for